Marc Woodland
Content by Marc Woodland:
Why Account Based Marketing could drive your business to success in 2020
Entering a new decade almost feels like we’re stepping into the future. Although we’re not...
How to kick off the Account Based Marketing process
If you’ve been following our articles, you’ll be familiar with the five-step Account Based...
ABM: A four-step process to deciding your Account-Based Marketing target accounts
One of the most crucial steps – if not the most crucial – in the ABM process is...
Account-Based Marketing: Setting your ABM Strategy
When starting any marketing initiative, a good place to start is with your goals. What do you want...