‘Does it feel like us?’ – The most important question for agency marketing teams, according to the UK’s fastest-growing agencies

‘Does it feel like us?’ – The most important question for agency marketing teams, according to the UK’s fastest-growing agencies

Agencies, you’re crap. (At your own marketing.) We know you’re busy with client work, but excuses won’t cut it any more. Consulting and tech firms are taking increasingly bigger bites out of our marketplace. Four-fifths of clients now employ in-house creatives – a...

Future Content awards 2018

Future Content awards 2018

It’s that most wonderful time of the year again. No, not Christmas, obviously. It’s the 2018 Future Content Content Awards 2018, the ceremony with the worst name in history. These prestigious awards have been going since 2017 -...

Lessons from How Not To Plan

Lessons from How Not To Plan

On this cyberest of Mondays – a day dedicated to discount prices, rampant sales and clamouring consumers – it seems apt to report on an APG event I went to this Wednesday about marketing fundamentals. Les Binet and Sarah Carter from adam&eveDDB were on stage at...